Traveling with your mind and fantasy is a skill that we have developed over thousands of years but with the level of realism we’re now used to on TV and social media it seems we’re using our imagination less sometimes. The new abstract looks much more real.
Thanks to the technological evolution, we can create worlds that look like or are better than the one we live in, we can make objects with a complex printer and build idyllic spaces sitting at our desk.
This is what Studio Child did for Plenaire, a dynamic, sustainable British skincare brand. Che Huang and Alexy Kos designed the perfect lockdown escape, a place where most of us would rather be now. Using a 3D program, the prolific duo designed a house by the sea (maybe on an island), flooded by light and air. The rooms remind me of the white-washed Greek houses hugging hills that roll down to azure oceans or the southern Italian houses with sleek rounded edges and circular ceilings surrounded by olive groves. The furniture is spartan but chosen carefully: pieces by Pierre Paulin, Eero Aarnio and Greta von Nessen go together with summer objects like stray hats, shells, fans and amphoras.
Studio Child has nailed it again, I can’t wait to see their next project! In the meanwhile, check out one of their recent cool projects, Humble Pizza in London.
Images courtesy of Child Studio